AI Insights · Timothy · October 2025
Top Free-to-Play Games Performance in Israel, Q3 2025
Explore the performance trends of the top free-to-play games in Israel during Q3 2025, with insights on downloads, revenue, and active users.
In the third quarter of 2025, the top free-to-play games in Israel demonstrated varied trends across downloads, revenue, and active user metrics, according to data from Sensor Tower.
Roblox from Roblox Corporation showed a significant increase in weekly revenue, peaking at approximately $352K in late July. Weekly downloads fluctuated, reaching a high of 28.7K in the week of September 22. Active user numbers rose steadily from 646K to 824K mid-quarter, before settling around 759K by the end.
Coin Master by Moon Active experienced a gradual decline in revenue, starting at $414K and stabilizing around $239K by September. Downloads remained relatively low but saw a notable boost to 3.2K towards the end. Active users increased consistently, from 40.3K to 57.9K.
PUBG MOBILE by Tencent Mobile International showed steady revenue growth early on, peaking at $204K in mid-August, before decreasing to $149K by the end of September. Downloads saw a decline from 7.4K to 5.6K, while active users decreased from nearly 200K to 168K.
Candy Crush Saga from King displayed a recovery in revenue towards the quarter’s end, reaching $168K. Downloads varied, peaking at 5.4K in late August. Active users increased from 48.5K to 55.6K during the quarter.
Zynga Poker ™ - Texas Hold'em by Zynga Inc. experienced a decline in revenue, starting at $143K and dropping to $100K by quarter's end. Downloads peaked at 2.2K in early September, while active users saw a decrease from 14.7K to 10.9K.
For more detailed insights, visit Sensor Tower's platform.
